Casa da Monica

The entertainment industry in Brazil is experiencing difficulties, but as many crisis experts maintain, the best ideas arise from the need to overcome problems… Astrid González Nariño takes a look at the ‘Casa da Mônica’ success story: a family entertainment centre located in Sao Paulo, Brazil, the centre is based on the popular Brazilian comic book franchise ‘Monica’s Gang, created by Mauricio de Sousa in 1963. Read the story here