Alterface set to launch new Creative Division

Alterface has laid the groundwork for a new and comprehensive Creative Division as a response to the growing demand for interactive attractions in theme parks and other venues. The team are seasoned in concept and ride development, storytelling and theming, and will be able to  deliver turnkey solutions.

The new department will operate alongside the Technologies Division, which develops and implements interactive technologies for rides overseen by industry partners. These include Salto! show control management software, 3D and 4D shooting devices, NOMAD New Optimized Mobile Action Device, gameplay and video mapping, and the non-linear Erratic Ride.

Benoit Cornet, CEO & founder of Alterface, explains: “We invite anyone interested to go interactive to come to us with a basic idea, or even without a clue on how to get started. Our services include specialist advice, technology provision, media production, gameplay definition and storytelling. Alterface can be the driving force in developing a new attraction from A to Z, in close cooperation with its network of complementary expert partners. The outcome will be an attraction puller for the park, entertaining young and old with an unseen and immersive experience.”

Alterface will be exhibiting at EAS this year, and invite guests to their Nomad live demonstrations, Erratic Ride presentation, press conference – and more.